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INDIAN (B)

Older Apple devices now cheaper, expect more cuts

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This is perhaps one of the most combative charge that Apple is making in the Indian market and the aggressive pricing of Rs 64,900 — for iPhone 11 — has seen handsome cuts to the lower variants ranging from the iPhone 7, XR and XS. The cuts are in the range of 10-30%, resulting in savings up to Rs 20,000, which could go up further as we enter the festive season.



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