China UnionPay rolls out cash incentives on integrated payment app, ramping up battle with Alibaba and Tencent

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China UnionPay is ramping up the marketing on its recently released integrated mobile app, in an attempt to make inroads into a sector dominated by third-party payment services backed by Alibaba Group Holding and Tencent Holdings.
hat facilitates nearly all mainland banks to expand mobile payment services,
Under a promotional campaign that winds down on March 2, participants who download and use the QuickPass app to transfer funds or invite friends to join are eligible for cash prizes of 2,018…

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